25.5.10

Feeding your EGO


Creatives crave awards like plants crave sunlight. Funny thing is they won't admit it unless they win. And if they don't seem to do the work that will land them the metals... Oh boy! You're in for some venomous ranting!

This strip was drawn by fellow creative, friend and 3-D artist extraordinaire Juan Carlos Montes. You can see more of his work on deviantart: http://mox3d.deviantart.com/

8.9.09

ALL I EVER NEEDED TO KNOW ABOUT ADVERTISING, I LEARNED IT FROM AN ITALIAN PLUMBER.



To my generation, what I call the gamer gen nothing defines more our world than the adventures of an Italian plumber.My respect to Master Miyamoto for making us believe in Magical Kingdoms.

The artwork used in this strip of My Adnormal Life wasn't conceived as a comic at all. Still the beautiful work Corinne Reid, aka Andoledius, did with the characters prompt me to use them somehow. You can see more of her beautiful work in: http://andoledius.deviantart.com/

Mario Bros. and it's characters are property of Nintendo.

9.7.09

Time Zones


Due times are time zones apart by department. Sadly the time differences never work in favor of the creatives.

Artwork by my very colorful Mexican friend Sebastian, aka pinkx2. You can see more of his work in http://pinkx2.deviantart.com/

3.6.09

CREATIVE VS. CREATIVE



One of the least attractive aspects of advertising is that a lot of times you're pushed to take down your fellow creatives for the best opportunities. When thinking for a metaphor for this situation, Antonio Prohias memorable work came to my mind. I grew up reading MAD magazine. Without a doubt Spy vs. Spy was my favorite part of the whole mag. I hope the cuban maestro of spy carnage will accept this humble homage to his brilliance up in heaven.

For this strip I worked with Colombian superstar Alejandro Moreno aka Magnozz (MGNZ). To learn more about this artist please visit his DeviantArt page. http://mgnz.deviantart.com/

I also want to dedicate this strip to very special fan of My Adnormal Life. She has this thing for Kiki and the little dude feels the same.

16.4.09

THE INCREDIBLE EVER-GROWING LOGO


The ever-growing logo. The nightmare of every art director. I've never been able to fully understand the reasoning behind making the logo bigger. Is it supposed to make the product stand out? Make it more desirable? A bigger logo is as ridiculous as it would be shouting the name of the company during a radio spot. It doesn't make sense.

For this strip I worked with the super talented Gleydson Caetano. To learn more about this Brazilian artist please visit his DeviantArt page. http://gureiduson.deviantart.com/

26.3.09

NIP/TUCK

There you are in front of your computer scratching your head while you see this awesome ad that just won a GOLD Clio. Something inside of you says: "Is it me, or do I remember seeing this ad a little bit different during last night's House MD rerun?" Three words: It's not you.

Art work by Henry Aponte, aka FELSUS. http://felsus.deviantart.com

19.2.09

HUNTING SEASON



The early bird catches the worm.

Artwork by the super talented Christina Chen. You can see more art from this master of the fine line at her MySpace page: www.myspace.com/christinachen

16.2.09

THE CIRCLE OF LIFE



Life seems to move in circles. In advertising, it spins faster.

Art work by the master, Felsus. http://felsus.deviantart.com

6.1.09

DRESS CODE


The enigma has been explained.

Artwork by Victor Negreiro a.k.a. Wakka. http://wakabee.deviantart.com/

29.12.08

SERVICE





Ever wondered why so many people attend to a presentation when they don't even talk? Wonder no more.

Art work by the master, Felsus. http://felsus.deviantart.com

13.12.08

GREEN


Usually the things that trigger the death of a great concept doesn't have to do with the concept at all.

All the way from France, the sweet and talented Aquafeles gives life to this story of art direction struggle with her lovely anime style. You can see more of this great artist at http://aquafeles.deviantart.com/

*I want to dedicate this strip to Gabriela Bonilla Ocasio. Thanks for reading. Your lil' message was the coolest part of my day.

2.12.08

DECISION MAKERS


Ever wonder what is the true source behind a client's creativity for changes?

:iconwakabee:Victor Negreiro, is back to help unravel this well known but never documented truth. To see more of his work visit his gallery at: http://wakabee.deviantart.com/

31.10.08

ZOMBIE



In advertising, the dead walk among us everyday. Happy Halloween!

:iconwakabee:Victor Negreiro, delivers again with this ghoulish work. Visit him at: http://wakabee.deviantart.com/

28.10.08

CHANGES



This one has a way too much copy. But hey, people read! I hate all that non-sense about people not reading anymore. Tell that to Borders or Barnes & Nobles. Well, enough with the ranting. Just try to follow the little story in Kiki's mind. It seems creatives think either rambling or with random images. Good-grief.

The beautiful artwork for this entry came directly from the United Kingdom, product of the masterful work of Charlie Bowater. With only 20 years, Charlie is a very gifted young woman. A true art prodigy and I'm grateful to have worked with her. You can see more of Charlie's work on her webpage: http://www.charliebowater.com

27.10.08

JAWS





Have you ever felt you're not alone during work? Chances are there's a traffic coordinator lurking in the murky waters of change requests. Be afraid.

Lines and colors by the always amazing Henry Aponte. You can see more of Henry's work on http://felsus.deviantart.com/

12.10.08

CAMPO SANTO



I meet the lovely Lisa Tao at New York's Anime Festival.
Immediately, I fell in love with her soft and charming style.
Her take on a grim story with her cute illustrations really came out well. Working with her was so easy. A true rewarding experience.

You can find more of Lisa's work at her deviantart page, http://mogimogi.deviantart.com , or her webpage, http://lisatao.com

6.10.08

ALWAYS LATE


Have you ever wondered why every single change request ends up in your table just when you are getting ready to head out?

:iconwakabee:Victor Negreiro, from Brazil, delivers again with some great work. Visit him at: http://wakabee.deviantart.com/

3.10.08

THERE'S SOMETHINGS MONEY CAN'T BUY...


Another beautiful work from my Colombian friend Henry Aponte. You can see more of Henry's amazing work on http://felsus.deviantart.com/

24.9.08

SLICE & DICE



Sometimes cutting down a script to fit a media buy is just murdering a story.

Goretoon really elevated the executioner concept with his twisted illustrations. Jaime defiantly adds a touch of darkness to his work that gives a nice taste to it. This rising star from Colombia is definitely someone you want to keep an eye on. You can see more of his work on his deviantart page: http://goretoon.deviantart.com/

19.9.08

ENOUGH



When it comes to late, late in the night, is too late to create ads. Someone has to make the group come to their senses and be the first to walk away.
Wakka, an illustrator from Brazil, did a great work to give life to the script. You can see more of his work here: http://wakabee.deviantart.com/