16.4.09

THE INCREDIBLE EVER-GROWING LOGO


The ever-growing logo. The nightmare of every art director. I've never been able to fully understand the reasoning behind making the logo bigger. Is it supposed to make the product stand out? Make it more desirable? A bigger logo is as ridiculous as it would be shouting the name of the company during a radio spot. It doesn't make sense.

For this strip I worked with the super talented Gleydson Caetano. To learn more about this Brazilian artist please visit his DeviantArt page. http://gureiduson.deviantart.com/